We collect and analyze data (AGB, PBC, TGI, Radio Track, etc.), monitor competitors’ activities and analyze advertising expenditures.
We effectively negotiate and purchase publications and ads in all forms of mass media.
Our service goes beyond the standard activities of a media house as we always try to find additional possibilities to promote our clients’ brands.
At every stage of the campaign, we listen carefully to our clients’ needs while maintaining the highest standard of service. We always strive to do our best, because we are passionate about the work we do.
We closely follow media development and market changes to offer our clients’ fresh and effective solutions. We always strive to do our best in a timely manner. We are not afraid of innovations and always evaluate their appropriateness.
We look for the best location and excellent context for our clients’ brands. Our services are available all year round. You can order a campaign and relax on vacation. Your campaign is safe in our hands.
We are proud to inform you that we are part of a new network, bringing together the world’s top independent local media agencies to create an alternative international media agency network.
At a local level we continue to be Star Media and there is no change in the high standards of service, commitment and talent you expect from us. Internationally, we are called Local Planet and we are the only owner-managed network consisting of the best-in-class independent agencies from around the world. We are taking many of the shared principles and practices that have made each of us successful locally and applying them at an international level.
We all believe that clients, whether local or international, deserve better in the key areas of strategy, value, transparency, technology and talent than they get from the big groups. We launched with a global footprint including best-in-class agencies such as Horizon Media in the US, the7stars in the UK, pilot in Germany and Media Italia in Italy. Local Planet is for international clients who, like the local clients that have chosen us, need to do more with less, know they need to behave differently to win and value personal relationships as the key to success.
As your local agency, we will now be able to share learnings, best practice and innovation with some of the best local agencies in the world so we can continue to improve our service to you moving forward.